Melanie Martinez sells out Atlanta’s Buckhead Theatre on April 5

Written & Photographed by Danielle Boise

Melanie Martinez 'Cry Baby' Tour at Buckhead Theatre in Atlanta

Melanie Martinez ‘Cry Baby’ Tour at Buckhead Theatre in Atlanta

Melanie Martinez splashed onto the music scene in 2012 as a contestant in the third season of the NBC hit reality show, The Voice, which landed her a record deal with Atlantic Records. Martinez has been able to craft an incredibly eye-opening way of showing us all what lurks behind the pretenses of perfection and shatters that illusion with cleaver hooks and a dreamlike voice. She dropped her Dollhouse EP in 2014, which was then incorporated into her debut album released in August of 2015, Cry Baby. Since the release Martinez has been on a whirlwind tour for to support this incredible project. The 13-track album is not light-hearted fare, but it a gorgeous conceptual album that is the perfect solution to any bad day.

Melanie Martinez 'Cry Baby' Tour at Buckhead Theatre in Atlanta

Melanie Martinez ‘Cry Baby’ Tour at Buckhead Theatre in Atlanta

Martinez finally made her way to Atlanta on Tuesday, April 5, for her sold out show at The Buckhead Theatre with Mainland in support. For a standing room only show, as it was completely sold out, as has been the case with the majority of Martinez’s stops on her Cry Baby Tour. People drove in from all over the southeast, lining up as early as 8 am for a 7:30 pm show, in order to get to be as close as possible to this fast rising star.

What’s so wonderful about The Buckhead Theatre is that while it’s not the smallest venue in Atlanta, it holds approximately 1,500 at full capacity, but has this delightful retro feel – while maintaining an intimate atmosphere, that both the fans and artists truly appreciate and was the perfect place to host the Cry Baby tour.

Mainland opened for Melanie Martinez sold out 'Cry Baby' Tour at Buckhead Theatre in Atlanta

Mainland opened for Melanie Martinez sold out ‘Cry Baby’ Tour at Buckhead Theatre in Atlanta

The alternative New York-based trio, Mainland opened the show with performing songs off their soon-to-be-released Outcast, out on 300 Entertainment later this summer. This was the masterful blend of music that balanced each other out perfectly for its honest intent and pure moments of connection, conception and poignant lyrics across the board between both Mainland and Martinez.

With a 14-song set list, Martinez pretty much played her Cry Baby album in track order, by starting off the evening by popping out of a crib for “Cry Baby” followed by the powerfully hypnotic “Dollhouse.” The dark illusions of “Sippy Cup” was up next, with the most expressive lyrics being “Kids are still depressed when you dressed them up.” It’s a powerful reflection, mirrored back to us on the context of perception. How perception actually alters the landscape of reality. Yet reality still exists under the context of layers of disbelief, where the lies we tell ourselves only to shout to the world at large live in. It’s a mind-boggling, Melanie’s artistry to her wordsmith skill set to craft a delicious sentiment that translates so accurately. I truly feel she is a voice of a generation that needs to be heard and this is their path to being understood.

Melanie Martinez 'Cry Baby' Tour at Buckhead Theatre in Atlanta

Melanie Martinez ‘Cry Baby’ Tour at Buckhead Theatre in Atlanta

Of course “Carousel” was up next, you can’t have a Melanie Martinez show without “Carousel.” Followed by “Alphabet Boy,” “Soap,” “Training Wheels,” “Pity Party,” “Tag,” “You’re It,” “Milk and Cookies,” “Pacify Her,” “Mrs. Potato Head” and ended the regular set with “Cake.” For Martinez’s encore she came back out for one final song and end the night on an impeccable note with “Mad Hatter.”

What is so remarkable about Melanie Martinez is there is no pretense, she is a woman who is playing by her own set of rules, and boy are they a glorious set of rules. She is a voice of a generation that is needs to be heard. There is nothing quite like seeing her perform live, as she is fully in the moment and brings us all along for the ride. Martinez is a delightful performer, who is maintains being down-to-earth and earnest. And if you get the chance to see her live, do.


Full Photo Gallery of Melanie Martinez

Full Photo Gallery of Mainland

Interview with Melanie Martinez on ‘Dollhouse’ EP and Life out on the Road

Melanie Martinez art1

Interview by Danielle Boise


Melanie Martinez recently released her debut EP, Dollhouse, out on May 20 with a retro vibe meeting broken doll as Martinez’s child-like innocence is both captivating and heart-breaking as the 18-year ingénue delves deeper look into what underneath the surface of “perfection.”

Before kicking off on tour, Martinez sat down with Target Audience Magazine to discuss what it was like to be on NBC’s “The Voice,” creating music and what we can expect from her full-length album.


How did being on the NBC smash-hit, “The Voice,” help prepare you as an artist?

The show really put me out of my comfort zone. I learned how to perform under pressure on live television, and not mess up! I also learned from all of the other contestants there who were more seasoned than me.


What’s your favorite element in the process of creating music?

The story! The concept is always the core of the song. I’ve always been a story teller and there is not one song that I’ve ever written that is like “wait what am I talking about?”


You sing about what’s behind the façade of a perfection set to pop notes, what made you decide to tackle these dark issues on Dollhouse? And will your full-length album contain more songs that push those boundaries?

When Kinetics, One Love and I wrote that song we wanted to explore a few things. A story of a dysfunctional family who’s hiding being a perfect plastic façade – which is something that a lot of families go through; kind of like “Edward Scissorhands.” The perfect home with the perfect lawn and they all look the same. But behind each house there’s a screwed up group of people who are hiding being wealth and perfection. “Dollhouse” also has a double meaning for how people view celebrities. They are so perfect on television and on red carpet events, but they just want to be themselves without people judging their every move as if they have made no mistakes themselves.


Which song on Dollhouse speaks to you the most in this moment? Where were you (emotionally) when you were writing these songs?

“Carousel” is my favorite of the songs on my Dollhouse EP. It’s a perfect example of how my full length album is going to be. All very inspired by childhood and the contrast between light and dark. The light of “Carousel” is the carnival theme. Carnivals were my favorite growing up and still are to this day. The dark part of it is the story lying underneath. It’s about a boy who tricked me into falling in love with him and led me to the carousel where we ended up getting stuck. I wasn’t able to get off of that same ride. I was never able to reach him and he was okay with that.


Who is currently influencing you right now – either in film, book, art or music?

Tim Burton is a huge inspiration to me. All of his movies have this cartoony child-like quality to them but have dark tones lying underneath. I think that’s why I’ve been into the whole contrast thing for my music.


You’re getting ready to hit the road for a tour in June. What are the highs and lows of being out on the road as a new artist? And how do you find balance between being out on the road and a family life?

Playing live is my favorite thing about being an artist. Seeing people smile and have fun, or cry during a really emotional song. Just watching them be so intimate and share their emotions in the moment. Music can do so many things to your heart, it’s incredible. My dad comes on tour with me so it’s nice to have one part of my family with me. I talk to my mom and brother a lot on the phone. It’s not too bad. Also since I’m a new artist I haven’t toured for that long yet.


When can we expect your full length LP to be released? Do you have a title for it?

Maybe sometime in September or October. Definitely by the end of this year. And it will be called Cry Baby. It’s kind of like a giant pack of very blunt children story books. I’m looking forward to seeing which songs stand out to people the most.


If you are fans of independent, strong-willed, artistic women, like Lana Del Rey, Regina Spektor or Paloma Faith, then give Melanie Martinez a twirl. Martinez will be heading out on tour starting June 4 at World Café Live in Philadelphia and will be making her way to Atlanta’s Vinyl on June 10.

Melanie Martinez Tour Dates

June 4 – Philadelphia @ World Café Live

June 5 – Norfolk @ FM Backstage

June 7 – Asheville @ The Lab

June 9 – Nashville @ The High Watt

June 10 – Atlanta @ Vinyl

June 12 – Carrboro, NC @ Cat’s Cradle

June 14 – Charlottesville, VA @ The Southern

June 15 – Baltimore @ Soundstage

June 16 – Vienna, VA @ Jammin’ Java

June 18 – Portland, ME @ Port City Music Hall

June 19 – Boston @ The Middle East

June 21 – Providence @ The Met

June 24 – New York @ Marlin Room at Webster Hall